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Affiliate Marketing - The Ultimate Computer Game
from: Jean FisherI'm not a gamer. However, when my son was younger, he and I
tackled a computer strategy game together. In the game, the
player became the main character wandering through a strange
land seeking a great reward. Along the way, he encountered both
helpers and hinderers. Through these encounters, our hero found
opportunities to increase his strength and cunning. That
describes affiliate marketing - a feat of strategy that can
offer great rewards to those who acquire strength and cunning.
Life Force It's Game Over when your character runs out of
life force. In our game, life force is measured by the number of
visitors to your website. Of primary importance to an affiliate
marketer is creating ways to attract visitors. Internet users
are seeking information and entertainment. Build a site that
offers one or both of these along with an element of uniqueness
and you will have the potential for an abundance of life force.
Strength There's strength in numbers is certainly true in
internet marketing. Find ways to place your link on other sites.
Look for sites that are relevant to your own content. Those
fellow website owners who will exchange links or write features
about your site are important helpers in gaining strength.
Forums are a place where you can personally interact with other
internet users. These interactions can result in drawing more
visitors to your site. Many forums allow you to post your link
along with your signature. Networking through forums can help
build links and service exchanges as well. Reading posts from
other users can often uncover a lotus blossom of knowledge.
Article databases create more opportunities for visitors to
become aware of you and the information or entertainment that
you have to offer. Allow these minions to do your bidding and
bring traffic to your site.
Cunning Never stop learning. Subscribe to two or three
affiliate marketing newsletters. You have mentors with lessons
to teach, open your mind and receive.
Search engines can seem both friend and foe. It takes a lot of
work to master the search engine. Words are the key. You must
diligently seek out the words that bring you the most visitors
and include them in the content of your site. The tricky part
is, however, that the perfect combination of words is constantly
shifting as if you are building your structure on a sand dune.
As the terrain changes, so must your site.
There are seers who can help you master the magic of the words -
search suggestion tools. With these tools, you can assign value
to the words that your site contains. Choose high-ranking key
words that are related to the message of your page and
gracefully weave them into your content.
Rewards Join an affiliate program to find advertisers.
Select your ads carefully to cater toward your targeted
audience. Some sites do well with flashing banner ads, while
others find text links to be more lucrative. Apply your cunning
and study your ad campaigns continuously.
Pay per click programs are also available. The commissions are
smaller than affiliate advertisers pay, but since visitors will
click much more often than they will purchase, the small amounts
add up quickly. Apply the key-word strategies and your pages
will not only display ads that pay higher rewards for each
click, but also ads that are of keen interest to your visitors.
Joint ventures are a combination link exchange/affiliate
relationship, a way to share traffic to the mutual benefit of
both parties. Look for joint venture opportunities from sites
that have parallel interests to your own site. Inviting another
person into your boat adds more rowing power and speeds you
along your journey.
It's a game! Enjoy each moment as you gain the next level.
Remember that strength and cunning take time and determination
to develop. But, as they grow so will your chests of treasure.
Jean Fisher - http://www.whatsfordinner.net/
About the author:
Jean Fisher, is a former elementary teacher. At
target="_blank">www.whatsfordinner.net she and her partner,
Pam Pour, offer solutions for busy families. "What's For
Dinner?" is a free service that suggests one delicious meal
seven days a week, a customizable shopping list plus table
topics and quality time activities.
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